Soccer in Bayonne, New Jersey, is about to change in a big way. Instead of waiting for clear skies or scrambling to find enough players for a full match, a new state-of-the-art facility will soon deliver a faster, more social, and more accessible version of the game. Soccer 5 Bayonne, led by franchise owner James Gould, will introduce the region to the nation’s leading small-sided soccer experience, combining world-class facilities with a community-driven vision.

A STATE-OF-THE-ART SOCCER DESTINATION

The new facility will house eight indoor fields built with next-generation 5G turf, each specifically sized for 5v5 play. This format creates a faster, more skill-focused experience while remaining easy to organize. With cage-style design and separation between each field, every game can be played without interruption, whether it’s a training session, a scrimmage, or a casual pick-up match.

But Gould’s vision extends beyond just the fields. Soccer 5 Bayonne is designed as a social hub where the community can gather. The complex will include a large mezzanine for spectating, two party rooms for birthdays and events, and upgraded amenities such as modern locker rooms and restrooms. Families, friends, and fans will have space to connect both on and off the pitch, making the facility a go-to destination for more than just soccer.

A PASSION FOR SPORTS MEETS A PROVEN BUSINESS MODEL

James Gould admits he never imagined himself becoming an entrepreneur. By nature risk-averse, he found the Soccer 5 opportunity irresistible—an ideal blend of his passion for sports and his professional expertise. “A business opportunity that encourages fun, achievable exercise, and ticks the box of work as well is a dream come true,” he says. Originally from the U.K. and now living in the U.S. since 2020, Gould brings with him 20 years of experience in consumer and market insights, working for global brands such as Reckitt, AkzoNobel, and Bausch + Lomb. Over his career, he developed a reputation for identifying unmet consumer needs, crafting innovative solutions, and creating marketing strategies that drive engagement and intent to purchase. He prides himself on being analytical and organized, while also focusing on trust, collaboration, and helping others succeed.

Backed by his wife, three boys, a cat, and family dog, Gould says he’s ready for this next chapter. “I’ve valued the first half of my career, but my excitement for the next half is stronger than ever. Soccer 5 encompasses so many of my personal passions, meets unmet consumer needs, and improves lives in doing so—all with a strong, proven success model.”

WHY SMALL-SIDED SOCCER WORKS

Globally, most soccer is already played in smaller formats, and Gould believes that’s no coincidence. Small-sided soccer offers more touches, faster transitions, and more scoring opportunities. For young players, it accelerates skill development; for adults, it keeps the game engaging and manageable. Clubs benefit too, as multiple age groups or teams can train at the same time.

Soccer 5 Bayonne’s model emphasizes inclusivity and participation. From children as young as two in beginner programs to adults returning to the game after years away, every player can find a way to connect with the sport.

Two female players play soccer together. (Photo courtesy – Bayonne Media)

PLAYING WITHOUT LIMITS

New Jersey weather can be unpredictable, but Soccer 5 Bayonne eliminates that challenge by moving the game indoors. The fully climate-controlled facility ensures soccer-friendly conditions year-round, no matter the season. The 5G turf guarantees consistent quality, meaning no cancellations, no rainouts, and no excuses.

Beyond just providing space, the facility will also introduce advanced training technology, giving individuals and teams tools often reserved for elite programs. This makes it not only a place for recreation but also a resource for serious development.

Soccer 5 USA continues to grow as the nation’s leader in small-sided soccer, offering franchise partners a proven model. Each location is built to meet consumer demand for social, recreational, and competitive play, with predictable revenue and loyal customers fueling expansion.

With Gould at the helm in Bayonne, the brand is adding another chapter to its national story. His mix of professional expertise, personal passion, and community vision positions him to bring something new and exciting to Northern New Jersey.

Soccer 5 Bayonne is calling on everyone—whether you’re a parent enrolling your child, an adult looking for a quick match, or a fan eager to watch from the mezzanine—to be part of the experience. The message is clear: Get in the Game. For more information about Franchise opportunities and the upcoming Grand opening in Bayonne please email: Bayonne@soccer5usa.com